LZ — 3D Interactive Experience RFP

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LZ — 3D Interactive Experience RFP

Prepared for [Vendor TBD] | March 2026 | CONFIDENTIAL
Mondo Robotics

Overview & Context

Brand

Mondo Robotics

Product

LZ — Personal Robot, $600

Scope

3D assets for Mondo website: pre-rendered animations and interactive WebGL experience

Model

White LZ only. CAD files will be provided by Mondo engineering team.

Project Overview

This RFP covers the creation of 3D visual assets for the LZ product launch. We're pursuing two distinct phases with different priorities and timelines:

We've kept each phase modular so vendors can bid on one or both, depending on their capabilities and capacity.

Phase 1 — Hero Product Animation

Delivery Target: April 10, 2026

This is the priority deliverable for the April 18 ad test launch. This is the first impression people will have of LZ on our website.

Hero Product Animation

Phase 1
An Apple-style 3D rendered product video. Clean, confident, warm. The model wakes up, eyes brighten, shows personality. Positioned against a warm cream/beige backdrop (not pure white).
Deliverable

Rendered video (4K, 16:9, croppable to 1:1 and 9:16 for social)

Tone

Premium, product reveal, warm personality

Duration

15–30 seconds

Reference

Apple product launches: clean, confident, warm

This is the hero moment. This video will be the first thing people see on the website and in ads. It needs to feel premium and build excitement for the product.

Phase 1B — 360 Model Scroll Experience

Target: April 18, 2026 (Ad Test Launch) — Not all 7 hotspots need to be ready by this date. Priority animations first; remaining can follow. We can also split work across multiple 3D artists to hit the timeline.

This is the core product storytelling on the website. A continuous scroll experience where the 3D model stays on screen throughout. As the user scrolls, the model transitions between states, and hotspot copy appears at each stop point. The animations between hotspots ARE the product demos — there are no separate "play demo" buttons.

Note to vendor: Some of these animations overlap with what may also be captured as live-action footage by our production team. We're requesting both so we can evaluate which approach works best for each moment. Think of this as getting a quote for the full scope — we'll negotiate what's realistic after seeing proposals from all parties.

Start & End States

Start State — Sleep Mode

Phase 1B
Beni in sleep mode — legs folded in a bird/duck sitting position, body tilting gently like breathing. Curious eyes peeking over. As the viewer begins scrolling, Beni wakes up: eyes brighten, legs unfold, rises up, quick 360 spin and jump. Then settles into idle — breathing, leaning gently side to side, head panning, eyes blinking. Ready.

End State — Return to Sleep

Phase 1B
After the final hotspot, Beni folds legs back down into the bird sitting position. Eyes dim. Breathing slows. Sleep mode. Camera continues to orbit gently around the sleeping Beni with the final custom look applied. Peace.

Hotspot Animations (7 Total)

Each hotspot is a scroll stop point with visible copy. Between hotspots, the model performs a transition animation that demonstrates a behavior. The transition notes below are animation direction — not visible to the user.

Hotspot 1 — Legs

Phase 1B
Visible Copy: "Never Skips Leg Day. Balanced and agile. Obstacle jumps up to 1.5 feet. Folds tight for your backpack."
3D Transition (after): Beni rolls forward, head pans to track something. Spins around an obstacle, leans into the turn. Legs adjust balance for tilt through direction changes. Demonstrates smart tracking and life-like motion.

Hotspot 2 — Kicks (Wheels)

Phase 1B
Visible Copy: "Hot Swap. Fresh Kicks. Smooth ones for indoors. Beefier treads for gravel and grass. Pop off, snap on. Grip for days."
3D Transition (after): Zoom into the wheel. Quick-release mechanism unlocks (bayonet-style, slides circularly in an A-shape). Wheel pops off. Off-road version slides into place, locks. Beni rolls off smooth pavement onto pebbles, then grass. Body leans gently to absorb the texture change. Nothing steep — just real ground.

Hotspot 3 — Spatial Awareness

Phase 1B
Visible Copy: "Knows the Way. Navigates around obstacles, finds paths, stays with you without getting in the way."
3D Transition (after): Beni rolls through a park — dodges a bench, curves around a trash can. Legs absorb bumps like suspension travel, compressing and extending visibly. Smooth, confident movement. Spots a dog ahead — slows down, rolls forward very slowly, curious. Close-up on Beni's eyes: not scanning, feeling. Wondering. Discovering. The dog approaches cautiously. Beni gently touches the dog. A moment between two curious things.

Hotspot 4 — Eye Lights

Phase 1B
Visible Copy: "You'll Know What Beni's Thinking. Different blinks for different thinks. Not decorative — this is how Beni talks."
3D Transition (after): Close-up on eyes. Different blink patterns cycle through — curious, happy, alert, sleepy. Beni makes sounds in its own little language. Expressive, not mechanical.

Hotspot 5 — Vision (Camera)

Phase 1B
Visible Copy: "4K. Your Angle. 4K 30P. 3K 60P. 1080 120P. Smooth-tracking stabilization. The perspective you couldn't get alone."
3D Transition (after): Zoom into nose/camera area from the eye close-up. Orbit to reveal Beni is now tracking a person. Head pans to follow. Key moment: Beni's whole body tilts back, legs extending forward, so the camera angles upward. Then leans forward, legs pulling back, camera tilts down. The whole body is the gimbal. Rolls alongside person — back angle, spins for side, rolls ahead for front.

Hotspot 6 — Responsiveness

Phase 1B
Visible Copy: "Not Programmed. Present. Touch responses, blinks, breathing. Actual reactions to you and your environment."
3D Transition (after): A hand reaches toward Beni. Beni reacts — leans away slightly, makes sounds of protest. Hand tries to pick Beni up — pitiful sound, legs dangle, body squirms. Beni slips out, tumbles, ends up nearly upside down, wheels in the air. Pause. Self-recovery kicks in — legs extend, body rocks, flips back over and upright. Shakes it off like nothing happened. Demonstrates self-recovery and touch responsiveness.

Hotspot 7 — Customization

Phase 1B
Visible Copy: "Make Beni Yours. Ears. Hats. From Mondo or 3D-print your own. Your sidekick, your look."
3D Transition (after): Camera orbits slowly around Beni as different ear styles and hat variations appear — swapping through options. As the final custom look settles in, Beni folds legs back down into bird sitting position. Eyes dim. Breathing slows. Sleep mode. Transitions into end state.

Phase 2 — Interactive Feature Demos (Separate Module)

Timeline: Target June 3, 2026 (if greenlit) — Separate budget from Phase 1/1B

Important: This is a separate project from the scroll experience above. It's an additional layer on the website where users can click into individual features and watch focused 3D demonstrations of each behavior. Not a game — not a drivable world — just clean, focused feature showcases using the 3D model. Think of it as an interactive feature gallery.

The concept: each feature gets a dedicated interaction point on the site. When a user clicks into it, they see a 3D animation (or video) that clearly demonstrates that specific behavior. Simple, focused, and achievable. The user clicks in, watches the demo, understands the feature, moves on.

Feature Demos

Each of these is a standalone 3D animation triggered by user interaction (click/tap). They should feel polished and clear — the goal is understanding, not gameplay.

Tire Swap + Terrain

Phase 2
3D demo showing the wheel hot-swap and the difference between tire types on various terrain. User clicks in, sees smooth tires on pavement, then the swap to off-road, then the same model on gravel/grass. Shows limitations honestly.

Self-Right Recovery

Phase 2
3D demo showing Beni getting knocked over from different angles and recovering every time. Could include a simple interaction — maybe the user can click/swipe to tip Beni, then watch the recovery. Charming, not technical.

Curb Climbing

Phase 2
3D demo showing Beni approaching and climbing over obstacles of varying heights. Clear demonstration of physical capability and the leg mechanics that make it possible.

FPV Perspective

Phase 2
3D demo that switches between third-person view and Beni's first-person camera view. Shows what FPV looks like from Beni's perspective as it moves through a space — the low angle, the movement, the POV shift.

Flappy LZ (Stair Hop)

Phase 2
3D demo showing Beni hopping up stairs one at a time using the motion controller mechanic. Fun, energetic, shows the agility of the leg system.

Auto Follow

Phase 2
3D demo showing Beni tracking and following a person through a space — adjusting speed, maintaining distance, navigating around obstacles while keeping the subject in frame. Demonstrates autonomous filming in action.
Note: Eyebrow features have been removed from the design — no eyebrow animations needed.

Technical Requirements

Web Technology Stack

Assets & CAD

Website Integration

Deliverable Formats

Deliverables & Timeline

Phase 1 Deliverables

Deliverable Format Target Delivery Notes
Hero Product Animation Video 4K (3840×2160), H.264 or ProRes April 10, 2026 Multiple aspect ratios (16:9, 1:1, 9:16)
Social Media Cuts 1:1 and 9:16 crops April 10, 2026 Pre-cropped versions for ads

Phase 1B Deliverables — 360 Scroll Experience

These are the priority 3D assets for the V1 website launch:

Deliverable Format Timeline Notes
Web-ready 3D model of Beni glTF/glB, optimized for web April 18 target (priority animations first) Must run smoothly in browser with scroll-triggered animations
7 hotspot transition animations Embedded in 3D model or triggered via scroll TBD As specified in Phase 1B section — legs, wheels, spatial awareness, eyes, vision, responsiveness, customization
Start/end state animations Sleep → wake → idle loop / Idle → sleep loop TBD Breathing, blinking, gentle idle movement
Integration documentation Markdown + code With delivery Scroll trigger specs, hotspot coordinates, animation state machine docs for web team (OSMOS)

Phase 2 Deliverables — Interactive Feature Demos (Separate Budget)

Separate project. We want a quote and feasibility assessment, but this is not required for V1 launch:

Deliverable Format Timeline Notes
6 feature demo animations 3D animations (WebGL or pre-rendered video) Target: June 3, 2026 (if greenlit) Tire swap, self-right, curb climbing, FPV perspective, Flappy LZ, auto follow
Interactive triggers Click/tap to play each demo With delivery Simple interaction — user clicks a feature, animation plays. No game mechanics.
Documentation Markdown, code comments With delivery Integration guide for web team (OSMOS)
How to bid: Please provide separate quotes for Phase 1 + 1B (the website launch requirements) and Phase 2 (the feature demos). We need to evaluate these independently. Phase 1/1B is the priority. Phase 2 adds depth but is not required for launch.

What We Need From You

Proposal Content

Please include the following in your RFP response:

Item Details
Technical Approach Recommended framework, rendering strategy, and any specific technologies you'd use
Phasing Recommendation What features would you build first? What can come later? How would you phase the work?
Timeline Estimate Realistic timeline for Phase 1 and each Phase 2 feature (or phases)
Budget Breakdown Cost for Phase 1, and cost estimates for Phase 2 features or phases
Portfolio Examples Links to 3-5 similar interactive 3D web experiences you've built
Technical Requirements Any specific requirements for website integration or your chosen framework
Team Experience Brief overview of your team's experience with WebGL, 3D animation, and interactive experiences

Questions We're Asking

We're looking for a vendor who understands that this is an ambitious scope and can help us think through what's realistic and how to phase the work. Be honest about constraints and tradeoffs. We'd rather have a phased approach that ships great features than try to do everything at once.